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Hey, music lovers! 🎉 As we transition into the cozy embrace of fall, it’s time to refresh our playlists! 🍁✨
Join us in celebrating the sounds of September with our curated playlist that captures the essence of Music Pool Berlin Artists. From mellow tunes perfect for those crisp evenings to upbeat tracks that keep our spirits high, there’s something for everyone! 🌟
Get your ticket here.
Doors: 19:00
Conversation and Q&A: 19:30
Networking in the bar: 21:00
An artist talk with composer, sound designer & producer Sam Slater
-Music for Film, Games, Installations and Stage
In this artist talk with Sam Slater we are curious to talk about experiences in making music for other productions, in film, games, installations or theatre. What does it mean to make music and sound in resonance with another piece of art or creative work? How do you approach composition and sound design differently in collaboration with different media and productions? Like for example – what are the differences in working for a film or for a game? And what works differently at the different levels of budget and scope? How to approach creative practice and creative strategy in long term projects?
How do you approach collaboration? How do you see collaboration as a creative practice? How much do you see your work as a service or your own artistic work? What are best practices of communication, so that all involved understand each other well?
How do you approach composing and sound design for different productions creatively? What are different work processes?
What would be your recommendations for artists who seek to work for film and games and other productions? Where to start and which skills are important?
There will be space for your questions as well, so come prepared.
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Sam Slater, a two-time Grammy Award-winning composer, sound designer, and music producer, is renowned for creating immersive soundscapes in various mediums such as installations, games, films, and stage productions. Notably, he won multiple Grammy Awards for his roles as score producer and musical sound designer for "Joker" and "Chernobyl." He also received accolades like an SCL Award for 'Outstanding Original Score for Interactive Media' for "Battlefield 2042" and an Icelandic Music Award for 'Producer of the Year.'
Do you hate to or dislike to book your own shows?
Do you want to learn to like it and be successful in it?
To play concerts is nowadays the cornerstone in many pro musicians/artists life.
Big artists as well as small artists.
But to book own shows is what most artists hate to do, and many don't know where to start at all.
The result is that they dont play many shows. And the result is that they struggle living out of their music.
This workshop will introduce you to methods and mindsets to prepare you to book your own shows.
Content:
Coach: Flemming Borby
Egal ob für Newcomer oder etablierte Künstler - die Veröffentlichung in Eigenregie oder mit Hilfe ausgewählter Dienstleister ist ein unabhängiger und effizienter Weg zur Erreichung der eigenen Ziele. In diesem Seminar werden Schritte dazu aufgezeigt und die verschiedenen Möglichkeiten und Bereiche vorgestellt. Dies geschieht u.a. auch anhand konkreter Beispiele und der vorhandenen Künstlerprofile (der Teilnehmer).
Inhalt:
Zielgruppe:
Sowohl Künstler am Anfang ihrer Karriere und vor der ersten Veröffentlichung, als auch etablierte Künstler, die nun nach neuen Wegen der Selbstvermarktung suchen.
Teil 1: 21.10.2024, 14-18 Uhr
Teil 2: 29.10.2024, 14-18 Uhr
Coach: Christian Göbel
THE NEW ABC IN MUSIC: IT’S ALL ABOUT YOUR ARTIST BRAND
A GUIDE TO CREATE YOUR KICK-ASS ARTIST BRAND STRATEGY ON A COASTER
WORKSHOP SUMMARY
To be successful as an artist a strong artist brand strategy is one of the most fundamental elements of your music career. Without a personalized long-term plan for your brand the chance for sustainable success - even if you’re making outstanding music - is close to 0. The world’s biggest artists show that making it to the top is no coincidence, but hard work that needs a concrete basis, an overall strategic perspective and intelligent actions for a strong artist brand and everything that comes with it.
Within the workshop The new ABC in music: it’s all about your artist brand participants learn what an artist brand strategy is, how to build one and how to bring this strategy to life. The program is divided into three parts:
in the first part a variety of brand, identity and strategy related terms will be distinguished followed by an introduction to artist brand strategies in general, the basic concept as well as the target group and the need to build a strategy. In closing of the introduction the Artist Brand Canvas (ABC) is introduced as a handy tool to help building artist brand strategies.
The second part focuses on the process of building the artist brand strategy. After clarifying the brand ownership and identifying stakeholders involved in the brand, participants are introduced to the framework of an internal and external situation analysis including a SWOT analysis. To lay the foundation for the actual strategy building process participants are introduced to the concept of The Golden Circle by Sinek as well as the Identity-based Brand Management model by Buhrmann as the underlying scientific models for the pro- cess. After defining the artist brand identity participants learn how to create the right messaging and artist brand story, how to constitute the respective brand image and how to identify the right brand touch points.
DATES
07, 08 and 09th of October 2024, 2pm-6pm
PROGRAM SYNOPSIS
1. AN INTRODUCTION: BRAND, IDENTITY, STRATEGY
2. BUILD YOUR ARTIST BRAND STRATEGY
3. BRING YOUR ARTIST BRAND STRATEGY TO LIFE!
Coach Andreas Weckenbrock
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